Trends 2024

Want to know how your brand can help ‘Take the Pressure Off’ for consumers? Download our Spark+Fuel Content Trends 2024 report by filling in the details below.

So what’s it all about?

Marketers and consumers alike are fed up with the doom and gloom, and are actively looking for moments of entertainment and ease. That means personalisation and humour, plus smart audience targeting that prioritises mindset over demographic.

Read our report to uncover the five trends set to help brands cut through, streamline their content strategies and bring joy to consumers’ lives in 2024.